As Gen-Z grows into the largest segment of the workforce and the most online generation in history, their need for fast, reliable internet is only intensifying. While 99% of young adults use the internet daily, just 79% of U.S. adults had home broadband in 2024—highlighting major gaps in access. With digital demands surging, our current infrastructure is under pressure. At ZETA, we advocate for future-ready broadband investments that recognize internet access as a basic need and a foundation for Gen-Z’s success.